As part of the strategic partnership between Gezer Ayakkabı and PolyChem, a vertical integration model for polyurethane production has been implemented with the new production facility established in Silivri Ortaköy.

Founded by a team of experts with 24 years of industry experience, PolyChem has begun producing the polyurethane raw materials required for Gezer’s slipper production using proprietary local formulas at its 4,000-square-meter modern facility. According to a statement, the facility is positioned not only as a production center but also as a strategic “System House” that manages all of Gezer’s raw material processes. With this investment, the company has transitioned to an integrated structure that controls the entire process from raw material to final product by developing and producing the polyurethane systems used in production in-house. Company officials noted that this model allows product quality to be monitored starting at the molecular level.

According to the statement, the PolyChem facilities house polyester resin production lines, isocyanate prepolymer systems, and catalyst production units. This infrastructure enables the development of high-performance solutions tailored to the Gezer Terlik product range. It is stated that criteria such as flexibility, durability, and chemical stability are optimized in the production Processes. The investment is intended to provide the company with significant advantages in global competition. By producing raw materials domestically, the company aims to be less affected by global supply chain crises, achieve cost optimization, and accelerate new product development processes.

Meanwhile, at the R&D center operated by PolyChem, research is being conducted on low-emission polyurethane systems that comply with the European Green Deal and sustainability criteria. Gezer Terlik aims to strengthen its vision of eco-friendly production and enhance its competitive position in the international market.

Industry representatives believe that Gezer’s ability to produce its own raw materials will not only elevate the company beyond its role as a mere manufacturer but also position it among the select few players distinguished by an integrated production model on a global scale.